Editions Juridiques Multilingues


Franchise - online version in english


In English - Online Version

Content of each agreement : Overview - Comments, clauses and variations - Checklist - Incidental documents - Texts - Bibliography

By Didier FERRIER, Professeur à la Faculté de droit et Science politique de Montpellier (France)

A representative may be required to intervene as Agent for and on behalf of a Supplier. The contract then usually takes the form of a Commercial Agency Agreement. The Supplier has total control over sales and establishes, by means of the Agent, direct relations with resellers or the end client, which becomes its client. The Agent benefits from protective provisos during the course of the contract execution and on termination.

A Distributor or a Supplier who has know-how in the marketing of products may propose to Distributors that they apply that know-how by marketing the same products under the same terms and using the same brand, to experience the same marketing success as they do, in accordance with a Franchise Agreement.

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